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6 steps to building a business-boosting online course

November 9th, 2017|News|

In a world where people expect the convenience and flexibility to study when and where they want, online courses are big business. Most of us have learned something here and there from online content, whether it’s looking up a recipe to turning to YouTube for home repairs. If you want to boost your business by [...]

Is virtual reality the future of higher ed?

October 11th, 2017|News|

Classrooms today look a lot different than just a decade or two ago, as pencils, notebooks, and textbooks are replaced with laptops and iPads. But what once seemed like the realm of science fiction is likely coming to a classroom near you soon, as augmented and virtual reality (AVR) becomes more prevalent in the education [...]

From local beauty store to global training giant

August 28th, 2017|News|

When you’re offering a service in a niche industry, it can be difficult to reach new customers. But with the right tools available, it’s also an opportunity to establish your business as a market leader. That’s what the Micro Blading Academy of Los Angeles was able to do when it claimed www.microblading.courses as its online [...]

Web address for reiki course provides SEO success

June 6th, 2017|News|

There are many natural health therapies available across the globe, some more mainstream than others. So when you are trying to market a lesser known practice, what is the best method to reach your target audience? Learn Reiki has taken a boutique market in Manchester, UK, to the world—all by adopting the web address www.reiki.courses. [...]

Physiotherapy training business takes the next step with .courses

March 28th, 2017|News|

It was at a business mentoring group that physiotherapist Andrew Darcey and his business partner James Trotter first heard about the possibilities of new domain extensions. Having recently established a business offering training courses to physios in Adelaide, the pair was looking for a web address that would help them stand out from other offerings [...]

Students are shoppers too: how to differentiate courses with a branded microsite

March 15th, 2017|News|

Attracting students to your institution, qualification or training program is a constant battle for credibility and visibility. Your online presence is increasingly important in shaping your perceived value to prospective students and adult learners. Creating targeted microsites to showcase courses and combining these microsites with a unique Top-Level Domain (TLD) like .courses is a clever [...]

On course for internet marketing success

March 15th, 2017|News|

Your web address and email address are often the first impression the world has of you - and we all know what they say about first impressions. Internet-savvy marketers know your internet presence is your virtual ‘front door’, and website domain names have long been used to make a brand statement. For example, domain hacks [...]

Four innovations startups were the first to champion

October 20th, 2016|News|

One idea by one startup has the power to transform not only an industry but everyday lives. From making file sharing more efficient to developing cleaner forms of transport, startups have been behind some of the most important technological advances. Here are four innovations that have taken off thanks to the ingenuity of startups. 1. [...]

Ensure your online education brand stands out from the crowd

June 30th, 2016|News|

As a business owner or marketer, how do you compete in the huge online scramble for the consumer dollar? You ensure you have a strong and recognizable brand. There’s a reason why more people buy Coca Cola even though reports suggest Pepsi performs better in blind taste tests; its brand is recognized by 94 percent of the [...]

Google confirms: Yes, you can switch to a new .courses domain without penalty!

December 20th, 2015|News|

Monday, 21 December 2015: For many businesses pondering the switch from a .com to a domain name under a new Top-Level Domain (TLD), one of the common barriers is the fear of losing or damaging the search ranking of their existing website. In the past, Google has been notoriously tight-lipped about the search performance of new [...]